About us
Founded in 2018 by Tim & Binny Wookey, Amamus was created to deliver positive impact that would make our kids proud. We also really wanted to create a story involving extraordinary coffees.
From humble beginnings
A degree project and a rare cup of Jamaica Blue Mountain coffee
Around 2000, co-founder Tim Wookey studied Product Design in Manchester. His final project featured an espresso machine made from sustainable materials.
In 2011, a gift of Jamaica Blue Mountain coffee sparked the creation of Midnight Blue coffee, our first venture into the world of coffee. Initially aimed at the domestic market, it eventually gave way to our successful B2B operations, leading to the brand’s retirement around 2020.
Since the beginning of Amamus, our focus has been on sustainability, business improvement, and growth through strong client and supplier collaboration.
Proud to have become who we are today
Today, unlike most specialty coffee roasters, we are unencumbered by domestic or retail operations. Our entire investment is directed toward creating impactful coffee experiences for our B2B corporate clients.
Why the unusual name?
Amamus means ‘we love’ in Latin and this underpins who we are. We fell in love with the stories behind coffee.
Our ambition is to be innovative in the coffee sector and it’s our love for what we do that drives us to be the very best.
Our headquarters are located on a beautiful farm in the Candover Valley, Hampshire. Our green coffee sacks are stored in the farm’s old workshop. We share the farm buildings with Moon Roast, our coffee roasting partner and The Yard, a popular coffee shop.
For the convenience of clients, we also operate out of a stunning showroom in Clerkenwell. The Market Building is a collaborative space set in the heart of London’s design district. We share this space with a bunch of creative, talented, wonderful people.
The Amamus team
Meet our team members who share a commitment to extremely high standards and creating positive impact for our client partners.
Mark Randall
Finance Director (Retained)
Finance Director (Retained)
Mark is our retained Finance Director with responsibility for providing strategic financial leadership, expert advice and guidance on all financial matters across Amamus. Mark is a Chartered Management Accountant with 25 years’ experience working in senior financial management positions from small venture capital backed businesses to large FTSE 30 organisations.
Our Roasting Team
Moon Roast Coffee
Moon Roast Coffee
Amamus’ success is built on the spirit of collaboration and this has been particularly important when it comes to roasting our coffee. Moon Roast is a specialty coffee roaster we met pretty early on in our journey, and we decided to move onto the same farm so we could work closer together. Whilst we purchase all our coffee, Moon Roast carefully roast our beans for us on their Loring 30KG and Probat 25KG. Together we work on roast profiles for each new batch of green coffee and management of the QC process.
In this pic (left to right) Fran, Dan and Charlie – our brilliant roasting team!
Phill Parsons
Operations Assistant
Operations Assistant
I am a trained carpenter with over twenty years experience working in both the UK and the United States. I spent ten years living and working in California with other interests including traditional Japanese sword polishing. My career to-date has given me many skills (I’m told!) including a great attention to detail, problem solving and efficient ways of working under pressure. At Amamus I am primarily responsible for coffee operations, which is ensuring that our clients get exactly what they want, when they need it. I am responsible for all activities across our warehouse, packing areas and deliveries.
Dean Butler
Onboarding and Installations Manager
Onboarding and Installations Manager
With over 25 years experience of leading and managing large teams as both a regional manager and retail store manager. I have a wealth of experience in delivering projects on time and to a high standard. In my current role as Onboarding and Installations Manager I am responsible for overseeing clients coffee machine installations, on site training. I ensure clients have everything they need in the early stages, so their team can start enjoying impactful coffees from Amamus.
Nancy Hyne
Retained Sustainability Consultant
Retained Sustainability Consultant
I first got into sustainability when I was working as a structural engineer in Sydney in 2007 and I quickly realised this was the direction I wanted to take my career in. From there, I spent 10 years in the corporate world supporting a range of businesses improve their environmental impact through CSR strategies, reporting and certifications.
A move from London to the New Forest in 2016 was the catalyst for setting up True Horizon to share that knowledge with SMEs. I have supported Amamus in their mission to create positive impact since 2020 and led their B Corp recertification in 2023.
Susie Stokes
Service & General Manager
Service & General Manager
The majority of my career to date has been working as an HR Professional at Board Level in London. After 4 exciting years living in Singapore with my family, we returned to the UK and I was keen to find a fulfilling yet flexible role. Having been involved in many areas of amamus from operations to legal to HR, I am now leading the all important service function to keep our customer’s machines running beautifully.
Binny Wookey
Client Services Director & Co‑founder
Client Services Director & Co‑founder
Having left the corporate world to raise three boys I started to explore work ideas with friends. Some of these friends needed coffee, which I was able to supply. Friends also became clients and together with Tim, we are following an exciting path as we build a business together. I am passionate about the safeguarding of the environment for my children and am determined that we can create a positive change with our actions. I enjoy cooking and love to explore the tastes of new coffees that will excite our clients.
Tim Wookey
Managing Director & Co‑founder
Managing Director & Co‑founder
After a fulfilling senior career in Marketing, it was time to follow my dream to build a business with some brilliant people, and to work in the coffee sector. My love of coffee developed from my time working for the wine industry where I realised that the coffee industry was very similar but underdeveloped for choice, quality, taste and sustainability. I founded amamus with my wife Binny – together we want to create something that makes us and our kids proud.
I am fully accountable to all our clients for the standards we provide and can be contacted at any time if you wish via my email.