Our Mission
We are extremely focused on what we know we can do well - we’re not trying to change the world or do too much; we want to keep it simple.
amamus supplies speciality coffee that helps fuel ambition in the most successful, values-driven organisations. We set new standards in quality, service and taste. By taking a bespoke, partnership approach we help like-minded companies bring their vision to life.
Our Approach
Our Approach
The amamus team is bonded by a friendship, a passion for beautiful coffee and a belief that by making moments more meaningful, we can improve clients’ business performance.
Together we bring expertise in marketing, branding, operations, commercial aspects of business and above all, the power of working collaboratively.
amamus means ‘we love’ in Latin and these two words underpin absolutely everything we do. Our ambition is to be innovative, disruptive and exciting within the coffee sector and it’s our love for what we do that drives us to be the very best.
Your CoffeeMeet The Team
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Tim Wookey
Managing Director & Co-FounderAfter a fulfilling senior career in Marketing working both agency and client-side, it was time to follow my dream to build a business with some brilliant people, and to work in the coffee sector. My love of coffee developed from my time working for the wine industry where I realised that the coffee industry was very similar but terribly underdeveloped in terms of our general understanding around choice, quality, taste and sustainability. I listened to my head and heart and founded amamus with my wife Binny. Together we want to create something that makes us and our kids proud. I also proudly have a Professional Barista Diploma.
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Binny Wookey
Client Services Director & Co-FounderHaving left the corporate world to raise three boys I started to explore work ideas with friends. Some of these friends needed coffee, which I was able to supply. Friends also became clients and together with Tim, we are following an exciting path as we build a business together. I am passionate about the safeguarding of the environment for my children and am determined that we can create a positive change with our actions. I enjoy cooking and love to explore the tastes of new coffees that will excite our clients.
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Susie Stokes
Service & General ManagerThe majority of my career to date has been working as an HR Professional at Board Level in London. After 4 exciting years living in Singapore with my family, we returned to the UK and I was keen to find a fulfilling yet flexible role. Having been involved in many areas of amamus from operations to legal to HR, I am now leading the all important service function to keep our customer's machines running beautifully.
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Lou Webster
Head of Coffee (currently on maternity leave)In 2014 I discovered the world of specialty coffee during a working holiday in Vancouver, Canada. It was here that I first drank a coffee that tasted of strawberries and blueberries and it blew me away.
Since returning to the UK, I previously headed-up coffee service and quality control for Soho Farmhouse and Soho House Amsterdam before starting my own business, The Coffee Consultancy in 2019.
The coffee industry is a special one. You learn new skills each day, have the best fun doing it, get to create beautiful drinks and moments for yourself and others, and meet like-minded people who care deeply about this product and how it gets from farm to your cup. -
Nancy Hyne
Sustainability ConsultantI first got into sustainability when I was working as a structural engineer in Sydney in 2007 and I quickly realised this was the direction I wanted to take my career in. From there, I spent 10 years in the corporate world supporting a range of businesses improve their environmental impact through CSR strategies, reporting and certifications.
A move from London to the New Forest in 2016 was the catalyst for setting up True Horizon to share that knowledge with SMEs. I truly believe that we can do business in a better way and my mission is to support brands like amamus to balance people, planet and profit in a way that is authentic and aligned with their values to create a positive impact.
